admin Staff asked 8 years ago
What is the best way to get custom content for my website? Content like custom stock photos, graphics and images. I don’t want images that other people can put on their website too so it has to be one-of-a-kind.
admin Staff answered 8 years ago
You have the right idea – generic stock photos that pop up on hundreds of other websites just don’t cut it any more. To make your website stand out and really connect with your customers you need custom images to capture attention and draw people into your sales funnel.
So we sent your question to the experts at Enovasis, a content creation and online public relations firm. Enovasis creates custom imagery and content for websites (among other things). Keep reading for their expert answer.
How to Get Custom Images for Your Website
Enhanced Answer by Enovasis
The best way to get custom images for your website is to produce them in-house with your own people, equipment, buildings or other things of visual interest. This gives potential customers some familiarity with you, your products or services. However, without access to a professional photographer or content developer, doing so could actually have a negative result.
It is important to create professional looking images that stand out and convey a message to viewers. Images with poor lighting, composition and that don’t have tack-sharp focus can turn off customers. Remember, your website is often your first impression and might be your only chance to make the sell. Don’t ruin your chances with poor images!
So, if you can’t create your own website images where do you turn? You have a number of options:
- Hire a professional local photographer. But this can be pricey and cost and results can vary greatly.
- Search stock photo websites for images that don’t have that “generic look.” iStockphoto is one such option. Scouring these stock photo libraries could be time consuming, especially if you’re not sure what to look for.
- Turn to a professional web content creator such as Enovasis. We can create customized “stock” photos and other visual content (think memes and other graphics) depending on your needs. You can also browse our unique stock photo library.
Whatever route you take to get visual content for your website, make sure your images have visual interest and capture the attention of your customer. Contact Enovasis today to learn more.